Professional Experience

10+ years of building exceptional web experiences

My journey as a developer has taken me through various technologies, teams, and challenges. Here's a comprehensive overview of my professional experience, skills, and achievements.

Work Experience

Owner / Full Stack Developer

PageLyft, LLC

Miami, Florida, United States

Oct 2023 - Present

1 year, 9 months

Current

PageLyft is a web development agency that specializes in creating custom websites for small businesses.

Key Responsibilities

Built high-performance WordPress sites and modern JAMstack applications using Next.js and Astro
Implemented advanced local SEO strategies including schema markup and Core Web Vitals optimization
Developed custom WordPress plugins and REST API integrations for extended functionality
Migrated legacy sites to modern frameworks, improving performance and SEO rankings

Technologies & Tools

WordPressPHPJavaScriptNext.jsAstroSEOElementor ProPerformance Optimization

Key Achievements

Reduced average page load times by 60% across all client sites
Improved local search visibility and SEO rankings for multiple small businesses
Successfully migrated several sites to headless/modern frameworks
Established PageLyft as a trusted development partner for local businesses

Senior WordPress Developer

AVINTIV Media, LLC Visit Site

Miami, Florida, United States

Sep 2024 - May 2025

8 months

AVINTIV Media is a digital marketing agency that specializes in creating custom websites for small businesses.

Key Responsibilities

Built high-performance WordPress sites with Elementor Pro
Translated Figma designs into responsive websites
Implemented Core Web Vitals improvements and SEO practices
Created custom plugins and features

Technologies & Tools

WordPressPHPHTMLCSSJavaScriptElementor ProFigmaCore Web VitalsREST APIs

Key Achievements

Improved SEO rankings and page speed
Improved development process for new client sites

Lead Frontend Developer

LA Clippers Visit Site

Miami, Florida, United States

Aug 2024 - Jun 2025

10 months

The Los Angeles Clippers are a professional basketball team that plays in the NBA. I was responsible for the development of the team's website, Clippers.com, and their camp website, ClippersCamp.com.

Key Responsibilities

Led frontend development for Clippers.com and ClippersCamp.com using Vue.js and Nuxt
Built emergency donation site FireAidLA.org for LA wildfire relief in under 72 hours
Integrated REST APIs and third-party systems for ticketing and merchandise
Mentored junior developers and established Git workflows for the team

Technologies & Tools

Vue.jsNuxt.jsTailwind CSSJavaScriptREST APIsShopifyAccessibility

Key Achievements

Generated over $100,000 in donations through FireAidLA.org emergency site
Enhanced ADA compliance across all team digital properties
Standardized development workflows and QA processes for the organization

Senior Software Engineer

Dealer Automation Services

Miami, Florida, United States

Jul 2022 - Jan 2023

6 months

At Dealer Automation Technologies, I led the development of a custom SaaS CRM platform designed specifically for automotive dealerships. The CRM streamlined customer data management, automated sales processes, and provided advanced analytics to help dealerships track leads, sales, and customer interactions more efficiently. My work empowered teams to operate with greater insight and efficiency, modernizing their day-to-day operations with intuitive, state-of-the-art technology.

Key Responsibilities

Developed SaaS CRM platform using React and Node.js
Integrated AWS Lambda, GraphQL APIs, and Cognito
Improved performance and mentored junior developers
Led QA and deployment processes

Technologies & Tools

React.jsTypeScriptNode.jsGraphQLAWSAWS LambdaAWS CognitoAWS AmplifyMaterial-UI

Key Achievements

Reduced API data processing time by 80%
Improved frontend performance and scalability

Lead Frontend Developer

Azamara Cruises Visit Site

Miami, Florida, United States

Jan 2022 - Apr 2024

2 years, 3 months

Azamara Cruises is a luxury cruise line that offers a variety of cruises to destinations around the world.

Key Responsibilities

Led frontend architecture for enterprise cruise booking platform
Built component library with React, TypeScript, and GraphQL APIs
Integrated AWS AppSync and CrafterCMS for scalable content management
Maintained 99.9% uptime across critical booking and payment flows

Technologies & Tools

React.jsTypeScriptGraphQLAWSAWS AppSyncCrafterCMS

Key Achievements

Reduced deployment time by 40% through component reusability
Maintained 99.9% uptime for critical booking systems
Led successful migration from legacy Royal Caribbean infrastructure

Frontend Web Developer

Miami HEAT Visit Site

Miami, Florida, United States

Jan 2022 - Jul 2022

6 months

The Miami Heat are a professional basketball team that plays in the NBA. I was responsible for the development of the team's website, HEAT.com, and their camp website, HEATCamp.com.

Key Responsibilities

Led full-site migration of HEAT.com to modern React-based stack
Designed responsive, mobile-first pages using Bootstrap and React
Implemented real-time data integrations for game stats and merchandise
Optimized frontend performance during high-traffic playoff periods

Technologies & Tools

React.jsJavaScriptBootstrapWordPressREST APIsPerformance Optimization

Key Achievements

Boosted user engagement by 30% through responsive design improvements
Increased mobile traffic by 50% with mobile-first optimization
Improved merchandise sales by 20% through faster page loads

Frontend Web Developer

CORSAIR Memory, Inc Visit Site

Miami, Florida, United States

Jan 2020 - May 2022

2 years, 4 months

OriginPC is a leading manufacturer of custom gaming PCs and is a subsidiary of CORSAIR Memory, Inc.

Key Responsibilities

Created landing pages and e-commerce tools using React
Integrated 3DMark API into PC recommendation tool
Remediated ADA compliance issues across OriginPC.com
Collaborated with influencers and marketing teams
Developed responsive email campaigns and web graphics

Technologies & Tools

React.jsJavaScriptHTMLCSSBootstrap3DMark APIPhotoshopWCAG TestingGit

Key Achievements

Improved conversion rates by 20%
Boosted brand visibility by 30%
Increased email open rates by 15%

Full-stack Developer

Uplyft Capital Visit Site

Miami, Florida, United States

Jan 2019 - Jan 2020

1 year

Uplyft Capital is a private equity firm that invests in early-stage startups. We built a custom CRM system for them to manage their client data and their sales process as well as track candidate data for their investment team.

Key Responsibilities

Assisted in development of custom CRM features
Built internal tools for chat, notes, reporting, and APIs
Ensured secure authentication and XSS protection

Technologies & Tools

Node.jsMongoDBExpress.jsOAuth 2.0NunjucksMailgunSalesforce APIBootstrap

Key Achievements

Developed scalable internal systems for user interactions

Frontend Web Developer

Flying Academy Visit Site

Miami, Florida, United States

Feb 2018 - Dec 2018

10 months

Flying Academy is a leading aviation school that provides flight training and aviation services to students and pilots.

Key Responsibilities

Redesigned and rebuilt aviation school website
Used baseline grid theory for pixel-perfect design
Built WordPress theme using Foundation 6

Technologies & Tools

HTMLCSSWordPressFoundation 6Plugins

Key Achievements

Modernized outdated web presence

Technical Skills & Expertise

Frontend Development

JavaScriptHTMLCSSVue.jsNuxt.jsTailwind CSSReact.jsTypeScriptMaterial-UIBootstrapNunjucksFoundation 6

Backend & APIs

PHPREST APIsNode.jsGraphQLMongoDBExpress.jsOAuth 2.0Salesforce API

Tools & Platforms

SEOPerformance OptimizationCore Web VitalsShopify3DMark APIWCAG TestingGitMailgunPlugins

Design & UX

FigmaPhotoshop

DevOps & Cloud

AWSAWS LambdaAWS CognitoAWS AmplifyAWS AppSync

Content Management

WordPressElementor ProCrafterCMS

Career Highlights

Key Achievements

Reduced average page load times by 60% across all client sites
Improved local search visibility and SEO rankings for multiple small businesses
Successfully migrated several sites to headless/modern frameworks
Established PageLyft as a trusted development partner for local businesses
Improved SEO rankings and page speed
Improved development process for new client sites

Core Competencies

Full-stack web development with modern frameworks
Responsive design and mobile-first development
Performance optimization and Core Web Vitals
Cross-functional team collaboration and leadership
Accessibility standards and inclusive design
Cloud platforms and DevOps practices

Let's Work Together

I'm always interested in new opportunities and challenging projects. Whether you need a frontend developer, fullstack solution, or technical consultation, let's connect.

Get In Touch